Apr 11

The Small Firm Vs. The Big Firm – David Vs. Goliath

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In today’s fast paced, technology heavy world there are many small to medium size business owners who are looking for help with their web design and digital marketing.  As someone who has worked in the industry for over six years on both the sales side and the fulfillment side, as well as for a large… Read more »

Mar 4

The 4 Laws of Social Customer Service

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When you ask a business owner what business they’re in, they’ll typically respond by describing the products they create or the services they provide. While that might be true, there is one way to describe all businesses regardless of what they do and it’s called being in the customer service business. Customer service describes the… Read more »

Feb 7

Digital Marketing Resources for Business Owners

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Digital marketing is a skill, and one that takes effort to develop. But it doesn’t have to be intimidating. With a couple of days worth of work, it’s possible to learn the basics and start improving your online presence. Here are some great introductions to to the world of marketing to get you started on your… Read more »

Jan 29

Why Web Design Is About More Than Aesthetics

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The look of your company’s website can have a significant impact on its appeal. However, while aesthetics are an important component of web design, creating a functional website requires more than just an appealing visual scheme. In addition to the appearance of your site, it’s important to focus on functionality, clarity, and the organizational scheme… Read more »

Jan 25

How Blogging Builds Your Business

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Blogging offers a simple and effective means to communicate with current and potential consumers in an engaging way—in fact, studies indicate that over half of businesses that maintain blogs have acquired additional consumers as a result of blog posts. Your blog can also help you meet your business goals and grow to become a major… Read more »