All About MarketingHub

All-About-MarketingHub-1

At Anchor Wave, our Tucson web design team wasn’t content with the existing opportunities available to our clients for website marketing

So, we stopped making websites! And started this online revolution by creating an entirely different and strategic approach to web design – we call it MarketingHub! We know that your company’s MarketingHub is your online storefront, it is your primary opportunity to build trust and create engagement.

The strategic goal of your MarketingHub is to encourage visitors to your Hub to take the next action in their buying decision; whether that be learning about your unique offer, subscribing to your newsletter, calling you, filling out an online contact form, requesting a quote, or making an appointment. 

Why We Killed Websites and Launched MarketingHub

Our web design team has been creating custom web design for clients and providing original and dynamic design for decades. In all of our years focusing on custom code for these designs, we had asked the client to do the heavy lifting by creating their own content, using a heavy amount of stock, and then consider adding SEO after the launch.

Then one day we realized – we’re the experts, why aren’t we creating it for them and launching the site with ALL the critical ingredients (like SEO, Database Lists You Own, Conversion Tools, Content, and Photography) baked in? With that in mind, we created MarketingHub as an all-in-one foundation for creating an online storefront that actually builds trust and converts leads from the start – using our proven model! 

Our framework for MarketingHub is a wholly unique digital marketplace online that allows local businesses to compete and rise above the competition.

Why Should YOU Use MarketingHub?

Do you want to give your business the best chance of finding your footing in the digital landscape? 

Do you want to develop a unique website marketing strategy for competing with the millions of other online storefronts offering similar products and services? 

With MarketingHub, you can! We use MarketingHub to encourage customers to start and continue conversations with you, rather than just leaving words on a screen and hoping customers read them. 

When a visitor comes to you, they are searching for evidence to make a decision to continue building a relationship with you. In order to do that, they need to find authority, and signals that help their ‘inner detective' become satisfied and to reduce our natural human skepticism. This is how we approach every MarketingHub experience.

What Makes MarketingHub Different from Other Marketing Tools? 

With your MarketingHub, you are given everything you need to succeed in the digital marketplace! We offer branding, content writing services, photos, media, and lead magnet design. 

Rather than making you request every different marketing tool and charging you separately for each one, we give you everything you need right from the start! 

We recognize that your time is valuable and you shouldn’t have to waste it in endless meetings discussing the next step of your marketing plan. 

We do it all for you so that you can focus on the more important elements of running your business. 

What is Included with MarketingHub? 

 

  • Branding – We use your visual assets as a starting point for a conversation about how you want your company to be perceived in the digital marketplace, what you would like to do differently with your brand, and how that can be achieved. Our final product is a complete library of branding elements that you can use throughout your online marketing.
  • On-site SEO – Our extremely skilled Tucson web design team knows exactly how to implement on-site SEO to drive traffic to your site inside search engine results in your market area.
  • Copywriting and Content Writing Services – Our content writing services encompass three strategies: copy is consistent with your company’s voice and branding, copy speaks directly to your target audience – grabbing your audience’s attention – and it includes all those SEO keywords too!
  • Photography and media – We use professional photographers to create images and tell your story visually throughout your MarketingHub. 
  • Lead Magnet – We develop and implement a value-add that encourages customers to provide their email address in exchange for useful information or offers, ensuring that you generate leads and build your list each time someone visits your MarketingHub.
  • Boomerang Pixel – We use Boomerang Pixel on your MarketingHub to ensure that when someone visits, you will have the opportunity to bring them back to your site and remind them of the reasons or timing to buy from you. People are busy or distracted, and studies show that it requires up to 8 interactions before a customer will purchase – we’re making sure you get those opportunities.
  • Web for All Accessibility – We include an accessibility tool that allows you to reach a wider audience and ensure that everyone who visits your MarketingHub has the ability to read and understand its content.
  • Call-to-Action Design – Our content writing services always include a call to action so that your customers know exactly what they need to do if they want to learn more about what you have to offer. And our designers make it visually appealing to make it easy to do so!

It’s time to upgrade the Web. Out with dusty old school “websites”. We’re here to make sure local businesses have the Optimal online presence through the features and results only possible through a MarketingHub.

Ready to Learn More and Be the Company that Stands out in your Market??  If you’re ready to learn more about MarketingHub and develop a strategic, lead-driven website for your target audience, contact our Tucson web design team at Anchor Wave today. For information about any of our other unique web design, digital marketing, content creation, onsite SEO, and other managed web services, take a look at our online portfolio or schedule a meeting with us today by calling (520) 355-4865 or contacting us online.

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