Category: Uncategorized

Jul 17

Do you attract “ideal” customers or “profit and sanity drainers”?

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When it comes to customers, many businesses erroneously believe in ‘Broadcasting’. Before you get too fussy with a misinterpretation, let me tell you why that is an error. First off, did you know how the term “broadcast” originated? It’s ye olde 1813 agricultural verb for the very ineffective action of taking seeds and throwing them… Read more »

Jun 12

Got Decision Fatigue? (I do, there’s a solution)

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THIS is a key marketing lesson that successful business people employ, and it starts with some chicken thinkin’. More specifically, the lunch debacle of determining what kind of chicken to have as my daughter and I were driving across town in pandemic errand-running mode. Chick-fil-A or Canes were our nearby savory choices. Now… both could… Read more »

Apr 21

Inspiration and Leadership from the Future Leaders of Tucson!

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  Need some inspiration? Look no further! The future leaders at Unidas are showing leadership and innovation with their new emergency grants. Unidas is an after-school program from The Women’s Foundation of Southern Arizona, and these leaders are showing up for Tucson’s community in a remarkable way! About Unidas: “The award-winning Unidas program teaches high… Read more »

Jul 11

Business Advantage Show – Interview with Mike Schmidt

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 Below is a transcript of the interview:  Dan (host): And right now we are joined by Mike Schmidt of Anchor Wave Internet Solutions. Mike how are you? Mike (guest): I’m doing great. How are you Dan today? Dan (host): Not too bad, we’re having a good time here. I don’t know if you caught… Read more »