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The average person will spend nearly 1.75 hours each day interacting with social media, which accounts for about 30% of total time spent online. That means that there is a wide range of opportunities for engaging with customers on a small and large scale, as long as you know how to utilize the tools that… Read more »
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Social media has become integral to branding and web marketing, but one site in particular has caused a number of notable scandals in terms of serious brand fails that might have been avoided with more careful tracking of trending topics. Twitter has rapidly become one of the most effective ways for businesses to communicate with… Read more »
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Online reviews are a simple way for clients and customers to make their opinions about your business and services heard. Because online reviews are so accessible across multiple sites and services, they can have a significant impact on your online reputation. Regardless of whether your reviews are positive or negative, it’s imperative to read them… Read more »
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Instagram is a mobile app dedicated to photo sharing. With hundreds of millions of users accessing this popular social media platform, Instagram has become an excellent tool through which businesses can reach out to and interact with customers. Instragram’s unique format of small, square images and videos limited to 15 seconds or less in length… Read more »
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If you are not using Twitter hashtags to promote your business’s social presence and create unique advertising campaigns, you are missing out on a potentially lucrative asset for your web presence. Custom Twitter hashtags are an excellent way to boost your company’s brand, and they are completely free to use. Therefore, you only need a… Read more »
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