Email marketing is often viewed as an electronic version of direct mail marketing. This couldn’t be further from the truth. In the world of direct mail marketing, it’s common to have a client say, “I need a list of 5000 addresses in the 85711 zip code for people making greater than $50K per year and… Read more »
For the past several years, there has been a small crowd of enthusiasts promoting the idea that video communication is the “next big thing.” This is the first year that I agree with them. Video is about to reach a critical mass. As a business owner – you don’t want to miss out on this… Read more »
It’s that time of year. Everyone is taking a good look at their lives and imagining what they will put into action in the coming year. New Year’s resolutions are easy to dream up, but putting them in to play is where most fall short. This year, as you evaluate your business, let me add… Read more »
So, do you? Do you know about the red envelope? I didn’t, until today. Every once in a while I come across a marketing strategy that makes me say, wow. Why are more businesses not doing this? Today, at Cafe 50’s in West LA, I came across something I would like to share with you… Read more »
Have you ever asked for more customers or more revenue? We all have! Watch this informative video that explores the “bottom line” equation responsible for driving more customers and revenue in your business. This crash course on website improvement and internet marketing will set the foundation for how you choose your website’s future marketing and… Read more »
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