May 10

Top Tucson Website Design Tips: Increasing Site Speed

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How fast is your website? If you’re not sure—or worse, if you know your site is slow—then you are putting the success of your digital marketing efforts at risk. Slow websites are a poor experience for users, who will react accordingly by visiting other sites that load faster. In fact, website speed is becoming a… Read more »

Apr 4

Anchor Wave featured in Local Tucson newspaper

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Our web strategist Tom Lickliter was just featured in Bill Nordbrock’s Biz Tip of the week column in the Arizona Daily Star! Read all about it here – https://tucson.com/business/biz-tip-of-the-week-generating-business-online/article_99a87955-2294-5d9f-a4fc-2b278a0d5b65.html

Mar 22

Generating Better Results from Facebook Advertisements

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Generating Better Results from Facebook Advertisements In general, marketers design ads to generate quick conversions. For example, a Google user searching for the phrase “blue suede shoes” might see an ad for blue suede shoes, click on it, and purchase the product. However, things work differently in Facebook. Here, savvy marketers have discovered that Facebook… Read more »

Mar 8

How Do PPC Ads Work?

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In the world of e-commerce and business websites, more website traffic generally equals higher profits. There are two main approaches to boosting website traffic. You can do it organically by using inbound marketing techniques that attract visitors to your website, such as content marketing. Or you can use paid advertisements such as pay per click… Read more »

Feb 1

Crafting a Local Marketing Strategy

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Local traffic is the bread and butter of small business revenue, even if your company sells products online to customers around the world. To get more local visitors on your website and more customers in your brick-and-mortar location, your business needs a local marketing strategy. An effective local marketing strategy is comprised of many elements…. Read more »