Apr 13

Should You Respond to Reviews on Yelp?

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You should know what your customers think about your products and services, so you can tell what you’re doing right and what you’re doing wrong. By checking out review sites like Yelp, you can see what people are saying about your business. Keep reading and find out if you should respond to reviews on Yelp…. Read more »

Mar 23

The Right and Wrong Ways to Handle Negative Reviews

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Realistically, everyone will get a less than pleasant review every now and then. Unfortunately, there’s just no way around it. When you do get a negative review, make it a learning experience. Rather than getting fired up and attacking the reviewer, take the opportunity to think about what you can change to make your business… Read more »

Mar 9

Why Do You Need to Know What People Are Saying About Your Business Online?

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The only way to know how you to do right by your customers is to understand their points of view, and you can usually find out exactly what they are by looking at online reviews. The Internet has made it easy for people to speak their minds about virtually anything they want to, so you… Read more »

Feb 23

What Is Reputation Management and Why Does It Matter?

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The reputation of your business is critical to your bottom line, because customers are more likely to choose your company if previous clients have positive things to say about their experiences. More and more, businesses’ reputations are shaped by online reviews, which represent a key decision point for potential clients. Businesses with better ratings online… Read more »

Feb 9

How Do Your Social Accounts Reflect the Reputation of Your Business?

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You might be familiar with Facebook advertising and the benefits it can offer, but you may not give as much thought to how your business’s Facebook page reflects on your business. Having a presence on Facebook, Twitter, and other social media sites matters in the age of digital marketing, and if you are not considering… Read more »