Feb 12

What Is the Importance of Content Marketing?

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Take a moment to think about how new customers find your business. What do you think they do when they need services like yours? Once upon a time they may have looked in a phone book or asked a friend for recommendations, but now they likely turn to the internet. If you aren’t using content… Read more »

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Dec 29

Paid Ads 

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With digital marketing (as opposed to traditional print advertising), it is possible to optimize your ad budget now more than ever before. Why? Because of the power of targeting. Digital advertising allows you to track and analyze data about your consumer demographic, which in turn allows you to create smart advertising campaigns, targeted at the… Read more »

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Dec 4

Importance of Keeping Your Website Up-to-date

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When was the last time you updated your website? We don’t mean updating the content through blogs or other posts… We mean updating the internal structure of your site — including the site design, coding, and any integrated plug-ins. In today’s world, it isn’t enough to just build a good website. Technology changes so rapidly,… Read more »

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