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Many business owners are under the misconception that they can simply build a website and leave it at that. However, websites are not static, and they require ongoing maintenance and support to continue functioning like they should. Ideally, your website’s technical support would be out of sight and out of mind, so you can relax… Read more »
Despite the prevalence of social media sites and the convenience of big search engines, customers still put a lot of stock in a company’s website as the most reliable source of information about that company. Therefore, your website should reflect a trustworthy image and reassure both potential and returning customers that they’ve made the right… Read more »
Your website is an important element of your digital marketing plan. It’s where most of your ads will direct customers, and it’s the reason you can appear in search engine results for keywords related to your business. If it’s been a while since you updated your website, chances are that it’s hindering your marketing potential…. Read more »
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Online advertising continues to become more and more important as technology cements its importance to our modern culture. Pay per click advertising has been around for decades, but it has changed and adapted along with the Internet itself. If you’re curious about where it started and how it’s come so far, keep reading and take… Read more »
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I was lucky enough to have Manny Aregullin who is a Lifestyle & Assistive Technology teacher at Southern Arizona Association for the Visually Impaired (SAAVI) join me for an interview about websites for the visually impaired. Since January 1st, we’ve had an increase of clients asking us about how the ADA applies to company websites…. Read more »
