Author: Anthony Rivera

Jan 4

Look Back at the History of Pay Per Click Advertising

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Online advertising continues to become more and more important as technology cements its importance to our modern culture. Pay per click advertising has been around for decades, but it has changed and adapted along with the Internet itself. If you’re curious about where it started and how it’s come so far, keep reading and take… Read more »

Jul 11

A Braille Website? Learn more about website ADA compliance in this interview

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I was lucky enough to have Manny Aregullin who is a Lifestyle & Assistive Technology teacher at Southern Arizona Association for the Visually Impaired (SAAVI) join me for an interview about websites for the visually impaired. Since January 1st, we’ve had an increase of clients asking us about how the ADA applies to company websites…. Read more »

Jul 11

Business Advantage Show – Interview with Mike Schmidt

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 Below is a transcript of the interview:  Dan (host): And right now we are joined by Mike Schmidt of Anchor Wave Internet Solutions. Mike how are you? Mike (guest): I’m doing great. How are you Dan today? Dan (host): Not too bad, we’re having a good time here. I don’t know if you caught… Read more »

Jun 9

How Can Facebook Advertising Benefit Your Business?

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People dedicate lots of time to social media, so much that it almost doesn’t make sense not to advertise there. Facebook advertising is a great place to start, because Facebook is among the largest and most frequently utilized social media sites. If you don’t have the time to manage a Facebook ad campaign internally, your… Read more »

Jun 5

Signs Your Web Design Is Outdated

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Every business needs a website, but it’s not enough to simply occupy a domain. Your site should inform potential consumers about your services, be easy to navigate, and serve as the foundation of your web marketing efforts. Without a strong website, you may not have success with search marketing and social media ads, so you… Read more »