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Modern customers are naturally skeptical. They understand that the copy on a business’ website is intended to sell a product or service, and as such, will only reflect the positive aspects of that brand. That’s why consumers tend to put more stock in online reviews. Reading an online review is like listening to a friend… Read more »
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The reputation of your company and your brand image are crucial. When your business has a positive reputation, you’re more likely to see loyal customers returning, as well as an influx of new customers walking through your doors. While the benefits of a positive reputation are undeniable, it’s often less well understood how a company’s… Read more »
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It is no longer enough just to have a website. Your website design also has to have the right features in order to rank highly in search and convert your visitors into customers. Failing to have the right features for your site can sabotage all of your other efforts to drive traffic to your site…. Read more »
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How fast is your website? If you’re not sure—or worse, if you know your site is slow—then you are putting the success of your digital marketing efforts at risk. Slow websites are a poor experience for users, who will react accordingly by visiting other sites that load faster. In fact, website speed is becoming a… Read more »
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Our web strategist Tom Lickliter was just featured in Bill Nordbrock’s Biz Tip of the week column in the Arizona Daily Star! Read all about it here – https://tucson.com/business/biz-tip-of-the-week-generating-business-online/article_99a87955-2294-5d9f-a4fc-2b278a0d5b65.html
