January 5th, 2012 | Anchor Wave

4 Steps for Building a Sphere of Influence with Twitter

0 comments | Topics: Social Media

Have you added Twitter to your internet marketing strategy yet? Twitter is a good vehicle for businesses to engage with customers, establish thought leadership, and show that they are tech-savvy.

Twitter’s basic function is just like the “status update” feature on Facebook.  Twitter users have a profile from which they can publish updates called… Read the rest

December 7th, 2011 | Anchor Wave

Choosing Your Social Media Platform: Video, Audio or Written Word

0 comments | Topics: Social Media

To be successful in social media marketing and truly engage with customers on sites like Facebook and Twitter, you’re going to need a social content strategy.

Setting up a Facebook page or Twitter profile for your business is only the first step. Visitors to your social pages will be able to gauge right away whether… Read the rest

November 10th, 2011 | Anchor Wave

Ready or Not: Why Your Business Needs Social Media to Survive

0 comments | Topics: Social Media

While many businesses are still sitting on the sidelines, waiting to jump into social media marketing, social media is becoming a more integral part of customers’ daily lives. Facebook alone has 800 million active users, half of which log on to Facebook on any given day.

In order to stay relevant and top-of-mind with customers,… Read the rest

November 10th, 2010 | Mike Schmidt

What’s the DEAL?

0 comments | Topics: Internet Marketing, Social Media

Facebook made some pretty exciting announcements last week that most small business owners should pay attention to.  Last week, I wrote a blog article on 5 Business Uses for Facebook.  Had I wrote that article this week, the 6th use would have been Facebook Deals.

Check-in, Places, & Deals. Oh My!

In August, Facebook… Read the rest

November 3rd, 2010 | Mike Schmidt

5 Business Uses for Facebook

1 comment | Topics: Social Media

Our clients often question how they can leverage Facebook in their businesses. In most cases, our advice to clients is to ensure that you have a solid website and strong presence in search engines (with Search Engine Optimization, or Pay per click advertising) before you venture into the land of Social Media. For those people… Read the rest

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