Tips, News & Advice
You can spend a lot of time and money working with a web design company to create a beautiful site that reflects the aesthetic and branding you want for your company, but you won’t rank high in search engine results unless you regularly post new, engaging content that is useful to a wide range of [...]
Off-shore SEO salespeople are many, but their quality and reliability is quite often called into question. Their prices and offerings may seem reasonable at first glance, but the results that you can expect at such a price is almost negligible. Here are three things that off-shore SEO salespeople would not want you to know before [...]
Top Google search rankings are every business owner’s dream come true—an assurance that the company is visible to potentially millions of people around the world. However, it should be noted that Google’s SEO criteria can be misleading at times, making businesses seem more popular than they actually are. Here is a look at how to [...]
Businesses can enhance their online presence and Search Engine Optimization (SEO) by evaluating the current performance of their keywords and website. We recommend that all businesses install Google Analytics to measure what their website does really well and where it might need to be improved. With analytics, you gain insights into how visitors find your website [...]
A major Search Engine Optimization (SEO) goal that we hear from small businesses is they want to rank on page one of a Google search. This means when a potential customer searches for the business’ core product or service offering, that business will appear on the fist page of the query results. While getting to [...]
As a business owner, you know your website is important. But just how important is it? Across the United States, people conduct about 20 billion searches per month, with more than three-fourths of all Americans using internet searches to find information about local businesses, according to a 2011 Burke study. This means that your business’s [...]
November and December offer top sales opportunities throughout the retail industry. Although the holidays naturally boost revenue, with just a few simple online marketing tactics you can make your profits soar. Today’s customers expect more from their online holiday shopping experience than ever before, and tapping into your customers’ needs and expectations can make a [...]
Did you know that more than half of all American adults went to at least one small business on Small Business Saturday last year? This newly created American holiday offers your business unprecedented opportunities to reach customers and make sales. Prepare for this year’s Small Business Saturday on November 24 by optimizing your searchability, website [...]
What to Look for in a Web Design Firm Some business owners fantasize about building companies with their own two hands. However, all businesses rely on others to help with plumbing, marketing, Web design, and other essential elements. In today’s digital world, designing a professional and informative website is just as important as putting up [...]
As print media falls by the wayside, more and more businesses are focusing their energy on creating a formidable online presence. With an estimated 1 billion users worldwide, Facebook is second only to Google when it comes to total visits. Therefore, creating a killer Facebook page is a great way to boost your business’s online [...]
